
We have seen a ton of transformation in the last 12 months. Contactless experiences were already on the way and they are here to stay.
We have seen a ton of transformation in the last 12 months. Contactless experiences were already on the way and they are here to stay.
Last December, when we drafted our 2020 trend predictions, we certainly didn’t account for a global pandemic. However, all of the trends identified did come to fruition, even if it was out of COVID necessity.
The Clubs at Houston Oaks are unique for a variety of reasons, not the least of which is the “s” at the end of the word “clubs.”
Historically club investment decisions have centered on facilities and capital equipment. Over the last several months, private clubs have had to be innovative to create new operational processes that balance member safety with the personal connections and experiences those members desire.
There’s plenty of talk these days about the importance of the member experience. Honestly, I know I’ve written my fair share of content trumpeting the need for the member experience to be central to every club.
What role to payments play in your member experience? It’s a key interaction with your members - and hits them right in their pocketbook.
For years you've depended on a "high-touch" personal experience to deliver exceptional member experiences. Now as you prepare to reopen you'll have to take a somewhat different approach to create that same experience.