January 19, 2022 | Today, Clubessential announced the launch of the Private Club Industry’s first Location-Based Marketing Suite. To create exceptional experiences everywhere for private club members, clubs need to reach them at precisely the right place and time with the right message. That requires an integrated mix of technology.
Checks cost your club money. It’s a simple fact. While the actual amount might be disputed and vary from club to club, somewhere in between $1.22 and $8 per payment all told is a conservative figure.
City clubs have always been a reprieve from the hustle and bustle of streets that surround them. But because things aren’t as chaotic, and because there are fewer distractions, every action is amplified and noticed. That makes creating an exceptional experience an exercise in detail.
People crave connections with other people. It’s how we learn, progress, and live a more fulfilling life – all things where city and university clubs excel. But it takes extreme dedication to details in both the member experience and operations to run a club successfully.
While the call of the water is timeless, the changes impacting the yacht clubs are as variable as the weather. For some that means high seas, others will enjoy perfect conditions. Here are trends you should be on the lookout for.
The desire for safe and secure living conditions has never been higher. At the same time regulations are impacting more and more of our lives. Here are trends we see impacting HOAs and POAs everywhere.
The pandemic hit the brakes on a lot of things, but outdoor racquet sports and clubs were not one of them. Clubs of all types became a safe outlet for their members, but for many racquet clubs, the increased time and interest in fitness led to a surge in use and membership.
Cincinnati, OH - July 29, 2021 | To better meet the unique needs and rapidly changing requirements of lifestyle clubs in the post-COVID era, Clubessential has developed suites of solutions for specific markets.
To say that things are changing in the club industry would be an understatement. The past year accelerated many things that were already in motion for clubs everywhere.
Ordinarily, when you hear the term “creative” and “math” it’s a sign to run for the hills and never look back. Nothing good can come from that, not even a $100 million deli.
Why is member’s equity important to your club? That’s what will ultimately determine the ability for you to invest in the assets for your club.
Without a doubt, we’re emerging from one of the most unprecedented times for our society. And while the situation is still evolving, one thing we know is that the technology we have available has better equipped us to deal with these events. But these changes are not temporary.
Mobile ordering allows members to quickly and conveniently place food orders from your club’s mobile app for pick-up, curbside, or delivery at specified locations. That’s great for them, but there are also huge benefits for the club that adds up to revenue that will get everyone’s attention.
How are you measuring member engagement at your club? It’s one, if not the most critical piece of information that determines success, and too often, it’s left to our gut or instincts.
Has the role of technology changed, or just been accelerated? There’s been plenty of discussion on the increasing role of technology during the pandemic.