When To Redesign Your Website: Seven Questions to Ask

by Devin Meister

 Jun 14, 2019 at 2:36 PM

“We should redesign our website.” Everyone involved with a website has probably said that more than once.

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Develop a Member Base That Will Be Around for Decades

by Devin Meister

 May 29, 2019 at 1:43 PM

As generations and members change, clubs have to shift with them or risk being left behind.

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Creating Innovative Member Experiences

by Devin Meister

 May 03, 2019 at 11:00 AM

“Clubs are facing a crossroads: adapt or become irrelevant.”

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Building the Team of the Future

by Devin Meister

 May 01, 2019 at 6:42 PM

It’s no secret that some clubs have struggled as membership attitudes and priorities have changed dramatically. Clubs that have hired and retained the right employees have an advantage.

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Accelerate Your Career Development

by Stephanie Stouffer

 Apr 05, 2019 at 3:35 PM

Attention Florida Club Professionals: Wondering what you need to take the next step in your career? Curious how the next generation of club leaders are attracting and retaining new members?

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Predictive Analytics Arrives at the Club

by Devin Meister

 Mar 28, 2019 at 4:14 PM

For years clubs have relied on hunches, intuition, general observation, and basic historical information to create a mental image of member engagement.

The results were fuzzy at best, packed with blind spots at worst, and not really tangible. It certainly was not something you would present to a board of directors. And still, too often the first sign that a member was at risk was a cancellation notice. Those days are over.

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The Secret to CRM Success?

by Marilyn Cox

 Mar 21, 2019 at 3:17 PM

Evolve from Record Management to Relationship Management

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Predictive Analytics – Clubs’ New View Forward

by Marilyn Cox

 Mar 11, 2019 at 12:30 PM

Data. Dashboards. Analytics. We hear these words tossed around with ease. In its simplest form, we’re talking about numbers.

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Generations Starving for Relationships

by Devin Meister

 Mar 05, 2019 at 5:40 PM

“What we're finding is that individuals are starving for relationships.” That’s what Graham House, Clubhouse and Lodging Manager of Cordillera Ranch sees as one of the biggest changes - and opportunities - for clubs.

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