News & Insights

Stay up to date on the latest in Clubessential news, events, and insights regarding technology and interactive marketing in the private club industry.


Colonial Country Club's New Web Presence Brings the Storied Club's Charm to Life Online

Clubessential partnered with Colonial Country Club to bring to life a new web presence for the storied Fort Worth, Texas Club.

7May2013

Clubessential CEO to Discuss Technology at 2013 NCA National Club Conference

Dr. William D. Ivers, CEO and founder of Clubessential, will join a panel of technology experts at the National Club Association’s (NCA) 2013 National Club Conference, to discuss technology innovation in the private club industry.

25Apr2013

Omaha Country Club Website Sets the Stage for the 2013 U.S. Senior Open

2013 is a big year for longtime Clubessential client Omaha Country Club. OCC will host the 2013 U.S. Senior Open golf tournament July 8-14. As the excitement builds at the Club, we are proud to say we've played a part in enabling OCC to showcase its unique offerings to the world via a newly designed desktop and mobile website. Read on >

4Apr2013

Clubessential Strengthens Partnership with CMAA Texas Lone Star Chapter

Clubessential is pleased to renew it's Gold Sponsorship of the CMAA Texas Lone Star Chapter.

29Mar2013

Easily Create Engaging Emails Using Pre-Designed Templates

All Clubessential clients have access to a collection of pre-designed templates which provide the perfect starting point to create engaging email marketing campaigns. Read on for more information >

28Mar2013

Q&A From Webinar: Pitfalls to Avoid in Software Contracts

If you were unable to attend either one of last week's two "Pitfalls to Avoid in Software Contracts" webinars, be sure to read on to see the questions that were asked during the webinars.

15Mar2013

New Web Presence Key to Wynlakes Golf & Country Club's Marketing Efforts

In late 2012, longtime client-partner Wynlakes Golf & Country Club turned to Clubessential to develop a refreshed web presence that more accurately reflected the Club's amenities and vibrant atmosphere, both of which had evolved beyond the initial website, launched in 2006. Read on for more.

13Mar2013

Case Study: Carlouel Yacht Club Implements CE Solutions - Achieves High ROI within 90 days

Download the Carlouel Yacht Club case study to discover how the Club achieved extraordinary results within the first 90 days.

27Feb2013

Webinar: Pitfalls to Avoid in Software Contracts

Join Dr. William Ivers, Sr. -- CEO of Clubessential -- as he describes some of the most unfair clauses within vendor software contracts, and explains why and how a General Manager should avoid them.

25Feb2013

Client Spotlight: Tahoe Mountain Club

In 2012, longtime Clubessential client, Tahoe Mountain Club, turned to us to build a new online communications platform for their Club to more accurately reflect the character of TMC. We did not let them down. Read on >

5Feb2013

Video Q&A: Colorado Golf Club Launches New Online Presence

Colorado Golf Club recently launched a new online presence with Clubessential. We caught up with Tom Ferrell, Director of Marketing and Communications at the Club, for a quick Q&A. Check out what Tom had to say >

11Jan2013

Wildcat Run Golf and Country Club Launches Fresh Online Presence

We recently caught up with Sara Seidler James from Wildcat Run Golf and Country Club, to discuss their recently launched web presence.

27Nov2012

Conner Erwin Earns PCMA's First Certified Club Resource (CCR) Designation

PCMA Awards First Certified Club Resource (CCR) Designation to Clubessential's Conner Erwin.

14Nov2012

Introducing the Axis Editor 4.0: Website Editing Made Even Easier

We are pleased to announce the release of the Axis Editor 4.0 to all Clubessential clients. Read on to find out how we improved the editor.

30Oct2012

Hamilton Farm Golf Club's New Online Presence Extends Club Culture and Services Online

Clubessential teams up with the world-class Hamilton Farm Golf Club in New Jersey to deliver a new online presence that matches up with the Club's 5-star Platinum status.

17Oct2012

The Princess Anne Country Club's Vibe Shines Through Online

Clubessential teams up with The Princess Anne Country Club in Virginia to breathe new life into the preeminent Club's web presence.

28Sep2012

Pinnacle Country Club's Revamped Website Attracts Prospective Members

The premiere private country club in Arkansas elevates its online presense, attracting the attention of prospective members.

18Sep2012

Lahontan Golf Club's New Website Extends Club's First Class Service to Online Audience

Lahontan Golf Club unveils new website design along with an assortment of new online communication tools to better serve its online audience.

5Sep2012

The CMAA Texas Lone Star Chapter's New Mobile Website Proves to be a Hit!

The CMAA Texas Lone Star Chapter launches a mobile website, giving members and prospective members instant access to the latest Chapter news.

22Aug2012

CE's Rich King to Present Online Marketing Ideas at PCMA National Conference

Clubessential Regional Sales Manager Rich King will discuss winning srategies for engaging prospective and current members at PCMA National Conference.

17Aug2012

Heathrow Country Club Launches New Website & Collection of Interactive Web Services

Clubessential recently launched a new website for Heathrow Country Club, along with a suite of interactive web services, to complement their new online presence.

8Aug2012

Clubessential Director of Client Services to Teach Course at PCMA Conference

Be sure to register for the 9/23/2012 "Membership Marketing Through Technology" course at the PCMA's 17th Annual Membership & Marketing Conference. Karen Kaplan, from Clubessential, will be sharing her knowledge and best practices with attendees.

6Aug2012

Presenting the New Wichita Country Club Web Presence

The Wichita Country Club recetnly pulled back the curtains on a suite of new web solutions designed and developed by Clubessential.

2Aug2012

Red Rocks Country Club Unveils New Web Presence

Red Rocks Country Club recently pulled back the curtains on their upgraded online member communications system, powered by Clubessential.

25Jul2012

New Website - The Club at Crested Butte

The Club at Crested Butte recently launched a revamped website, designed and implemented by Clubessential's agency team. Check out what Shayna McDonald had to say about the new website.

18Jul2012

New Website - Cherry Hills Country Club

Cherry Hills Country Club (CO) recently launched a new desktop and mobile website, along with an assortment of other web solutions from Clubessential. See how the enhanced online presence is helping the Club.

11Jul2012

York Downs Golf & Country Club Launches Mobile Services

We're excited to announce that York Downs Golf & Country Club has launched Mobile Services.

28Jun2012

New Website - Broken Sound Club

We recently teamed up with the Broken Sound Club to launch a new online presence, along with Mobile Services.

18Jun2012

Video Q&A - St. Charles Country Club Launches Mobile Services

We recently caught up with Rick Coffey, the Membership Sales Director at St. Charles Country Club, for a video Q&A regarding how Mobile Services is helping enhance their Club's online communications.

11Jun2012

Client Spotlight - Laurel Oak Country Club

We recently caught up with Christine Bolton, CMP, the Membership Director at Laurel Oak Country Club in Florida, to find out how their revamped website has helped with their communications.

5Jun2012

Clubessential Partners with the PCMA on "2012 Club Communications & Technology Trends"

We recently teamed-up with the PCMA to publish a 7-page report titled "2012 Club Communications & Technology Trends", which looks at the trends affecting the private club industry.

4May2012

Case Study: How Cattail Creek Country Club Drove More Traffic to Website

Don't miss this case study, which sheds some light on how Cattail Creek Country Club turned a once stagnant website into a dynamic, heavily visited online communication channel.

26Apr2012

Bowling For Kids' Sake Brings Out the Kids In Us

Recently we helped raise money for the Big Brothers Big Sisters of Greater Cincinnati, then proceeded to lace up our bowling shoes, and hit the lanes for some fun for a good cause!

24Apr2012

Manor Country Club Launches Mobile Services

Manor Country Club embraces Mobile Services as an exciting new avenue to communicate with potential and current members.

12Apr2012

Client Spotlight - Wycliffe Golf & Country Club

Cheryl Loder, from the Wycliffe Golf & Country Club, sits down for a Q&A with Clubessential regarding why Wycliffe chose to partner with Clubessential.

2Apr2012

New Clubessential Product Introductions at CMAA National Expo

At the 2012 CMAA Club Business Expo Clubessential seized the opportunity to unveil two new products to the private club marketplace.

8Mar2012

St. Andrews Country Club Launches Mobile Services

St. Andrews Country Club collaborated with Clubessential to develop and launch a suite of Mobile Services, allowing the Club to better engage on the go members.

9Dec2011

The Trump Organization Launches Mobile Services

The Trump Organization and Clubessential have partnered to develop and launch a mobile communication solution for eight Trump private clubs.

2Nov2011