Post Date: Wednesday, January 08, 2014, 10:00 AM
Case Study: How Blackstone Country Club Leveraged Online Marketing to Increase Member Revenue
Longtime Clubessential partner Blackstone Country Club recently revamped the members-only portion of its online presence, and successfully converted from a third-party tee sheet to Clubessential's Online Tee Times System. In
this case study
we showcase how fully embracing the online channel enabled the Management Team to get closer to the people who matter most to the Club's future.
"I needed to get our members to actually use the website for exploring what's happening at the Club beyond just booking tee times."
- Bill Griffon, General Manager
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