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« Back Post Date: Tuesday, May 07, 2013, 5:00 AM
Colonial Country Club's New Web Presence Brings the Storied Club's Charm to Life Online
Clubessential partnered with Colonial Country Club to bring to life a new web presence for the storied Fort Worth, Texas Club.
Colonial Country Club, one of the oldest and most prestigious country clubs in Fort Worth, Texas, has a rich and storied past, a vibrant present, and an even brighter future. Due to the advancements in interactive technology over the past few years, the Club’s online presence had grown outdated and no longer reflected Colonial’s identity.

We’re pleased to announce that Colonial Country Club chose to continue its long term partnership with Clubessential to redesign and enhance their web presence.

    “Colonial Country Club is a premiere, family-oriented, private member-owned club in Fort Worth, TX,” said Alexis Groesch, Director of Member Services & Communication at Colonial. “Over the past five years, we have seen a great increase in the number of young families joining the Club, many of whom use smart phones and advanced technology to stay current. Our previous website had way too much information and was very hard to navigate. Subsequently, many members did not use the site to get information.”

After consulting with Colonial management to better understand their needs, our experts designed and built a dynamic new website, encompassing an array of features, such as: Online Statements and Bill Pay, Clubessential Tee Times with Accounting Integration, ClubLife Social-Networking Platform, Mobile Services, and much more.

    “The redesign process was seamless, and working with the Clubessential team was wonderful. Everything was handled in a timely manner and executed beyond expectations.”

Alexis went on to say: “Following the redesign, more members are getting their login information and using the website as it was intended – to keep the members up-to-date. The new website gives our members the opportunity to keep the Club at their fingertips, and potential members a sneak peek into our storied club.”
 
    Alexis Groesch
Director of Member Services & Communication
Colonial Country Club
 
Keeping the user-experience front and center, our team combined an intuitive navigation with hi-res photography of the Club’s grounds and amenities, to welcome guests and members, giving them a feel for the beauty and charm of Colonial Country Club.

Clubessential is proud to have been a part of bringing Colonial’s new online presence to life, and we look forward to building upon our partnership with the Club for years to come.

If your clubs online communication channel needs to be revamped, we should talk. Please contact us to request a demo with a Clubessential representative, or call Jim Dries at 512.609.7989.